Keep Solvent: Preventing Bankruptcy in These Difficult Times

person doing finance

Business owners do not want their business to end in bankruptcy. Everyone wants success, but even when they try to make the best decisions, success and profit are not the eventual results. Some end up closing down their business, while some even end up paying off debts. If you want to protect your investment and make a profit, you can take these steps to prevent bankruptcy.

Know Where Your Money Is Going

The essential thing you have to do is to know where your money is going. You can do this by hiring a good accountant. You can outsource it, but if you want to be careful about your finances, then you need someone at your company every day, crunching the numbers. This allows you to know exactly how much money is flowing in and out every day.

Be thorough when you are hiring an accountant. Check their credentials and references. You’ll want one that works in your particular industry. This gives them a better idea of what you need in your company. For example, accountants for general practitioners will be focusing on how much the clinic spends on medicine and maintenance. Accountants in other industries will focus on industry-specific concerns.

Keep Your Debts Low

In the first year or so of business, you will likely be borrowing money to keep your business running. It takes time for a product or a service to start earning money. The key thing here is to keep your debts at a reasonable amount. Borrow too much, and you will be paying that loan for a long time, which extends the length of time when you are unprofitable. Always make some calculations before you borrow money. Look at the current interest rates being offered and estimate how much you can pay without it eating into your revenue or your capital.

While the need to keep your debt level low is important, this does not mean you should not borrow money. Having too little money is worse for your business. You need the capital to pay for operating costs and additional expenses. If you operate on a razor-thin margin and expect profits to always pay for everything, then your business is at risk. Borrow enough to give you sufficient cushions for any potential emergency.

Reassess Your Business Plan

One of the important documents for your company is your business plan. It outlines what exactly you need to do to start earning money. You likely had it when you started your business, and you are following it for the first few months of operation. While it is a good idea to follow it, you should also occasionally step back and reevaluate what you are doing with your business.

You should see what parts of the business plan are working and what are not. Consider changing the nonworking parts and focusing on those that do. For example, if your business originally targeted older adults as its demographic but is not finding any traction with them, then you can change your business plan to choosing another market. This will affect your strategy and budget plans.

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Restructuring Your Business For Maximum Profit

When you restructure your business, you may have equipment that you won’t use anymore. If you have them, then it is a good idea to sell them off. For one, leaving them around lowers their value. You might be able to get back some of your investment if you sell them off quickly. There are also maintenance and storage expenses to think about when you keep them. Get some money from the sale, and that should be enough.

A more consistent way to improve your financial situation is to cut down on expenses. There are a variety of business costs that you are not getting any benefit. With your accountant, you should evaluate each expense you have and determine whether it is earning you money in the long run. If it isn’t, you should stop paying for it.

Ensure Customers Pay

Finally, if you want to avoid business bankruptcy, then you need to ensure all your customers pay. This sounds surprising, but some deals are often done on credit or have late payments. Any purchase that a customer pays you directly is what you should target. You can try to eliminate using credit for some time, or you insist on immediate payment. This might turn off some customers, but then you have funds for your business.

Financial management of a business can be a challenge. But when you do it right, you can expect your business to at least keep out of trouble. It also helps ensure that you have some positive cash flow coming in. This gives you time to decide whether to invest more in the company or to exit from it with minimal liabilities.

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