Marketing Tips

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Going Beyond the Two-factor Theory to Motivate and Engage Employees

Business owners will explore myriad options to improve performance and obtain their desired results. Advances in data analytics offer a wealth of insights into a business’s different aspects that could translate to a competitive edge. Yet, no matter which direction you take, you’re still going to rely on your people to get things done. Thus, […]

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team meeting

7 Attributes of a Successful Business Leader in the Time of COVID-19

Not all leaders are created equal, and nothing has demonstrated this more than the COVID-19 crisis. Many nations are struggling with combating the virus and the recession that ensued, thanks largely to the incompetent leadership of many governments in the world. Now more than ever, captains of industry need to find ways to become the

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team building

How to Invest in Team Building

Remote working has become the new normal. This is because of the ongoing COVID-19 pandemic and social distancing. Its prominence has grown exponentially in the last few months. On the advent of the pandemic, Gartner, Inc. conducted a survey. They found that 88 percent of businesses around the world have managed to transition to remote

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business conflict

Prepare for Trouble: the Best Ways to Resolve Business Conflicts

In the course of running your small business, you’ll encounter problems of varying degrees. Some of them will be trivial, while some will cost you time and money if mishandled. You might find yourself in conflict with your managers or employees. Purchasers might accuse you of breaching your contract or vice versa. Shareholders will have

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